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Take-Two Interactive announced that advance purchases for Grand Theft Auto VI have significantly exceeded expectations, reaching what the company called unprecedented levels. The surge comes as the publisher posted lower Q2 2027 financial results, with total net bookings dropping 18% to $1.60 billion from $1.96 billion a year prior, alongside weaker NBA 2K27 sales. [1][2]
For the upcoming quarter, Take-Two projects deliveries between $3.35 billion and $3.5 billion, aided by a projected 12 percent rise in recurrent consumer spending. According to chief executive Strauss Zelnick, most consumers are choosing the $100 Ultimate Edition over the $80 base edition, with the additional $20 categorized as recurrent consumer spending. Take-Two also confirmed continued updates for Grand Theft Auto V, which has sold nearly 235 million units to date across three console generations. [1][2]
Zelnick expects the upcoming release to establish a new operational baseline for the publisher, predicting that fiscal year 2027 will be historic. Take-Two pointed to a broader upcoming slate that includes eight sequels, seven remakes, remasters, or platform extensions, and new projects such as Judas and Project Ethos. [2]
Today, as part of Take-Two Interactive Software's Q2 2027 earnings call, Strauss Zelnick noted that pre-orders for Grand Theft Auto 6 are tracking "far above expectations", and is certain that soon "numbers will speak for themselves" when it comes to the game.
via Eurogamer
Yesterday, Take-Two Interactive reported its Q2 2027 results, revealing weaker NBA 2K27 sales but also boasting that Grand Theft Auto VI's preorders have reached "unprecedented levels". Total Net Bookings decreased 18% to $1.60 billion compared to $1.96 billion during last year’s fiscal second quarter, while Net Bookings from recurrent consumer spending decreased 9% and accounted for 81% of total Net Bookings.
via Wccftech