An investigation by Wired revealed a network of over 400 connected apps and domains on the Apple App Store and Google Play Store that generate explicit sexual and violent deepfakes. The applications disguised themselves as everyday utilities, including language tutoring platforms, workout coaches, and pet photo editors such as Viefur. Researchers traced the network to Chinese developers and Hong Kong-based KeLing Technology Limited. [1][2]
The apps relied on bait-and-switch tactics to pass store review processes, displaying benign content until a server check triggered hidden functionality. Users who installed an app after clicking targeted deepfake video ads on Meta platforms were directed to a stealth web interface. This system allowed people to purchase credits and upload photos to generate explicit material, including templates depicting violent and sexual assaults. [1][2]
Earlier this year, 38 similar apps on both platforms amassed 483 million downloads and $122 million in revenue. Following the findings, Apple removed 19 apps and stated that developers had altered server content after receiving initial approval. Meanwhile, Meta confirmed taking action against more than 10,000 advertising accounts associated with the network. [1][2]